Lead Generation

Top 5 Outbound Email Tools: Boost Your Sales and Marketing Efforts

In the age of digital technologies that are growing by leaps and bounds every day, email marketing tools are still in service and save many companies when searching for potential customers. 

Conventional emails went out of fashion a long time ago, and today new tools are gaining relevance, which we will discuss in this blog

Use HubSpot

The HubSpot platform is a reliable tool for automating outgoing email campaigns. It is a convenient service for market segmentation, tracking the effectiveness of your campaign, and tracking each lead. HubSpot is a great tool that will help you set up and automate any marketing campaign. 

Don’t avoid Salesforce Pardot

Salesforce Pardoe is another powerful platform that is well suited for B2B marketers. This tool will help you expand the range of your functions, such as analytical work with email, automation of marketing workflows, and lead scoring. 

Search with Malichimp

A popular and user-friendly email marketing platform that offers a large selection of features to improve your product’s performance. Malichimp will help you customize the interface, make it more eye-catching, automate processes, and perform various types of testing. 

Stay on top of the trend with Active Campaign

Active Campaign is another marketing automation platform that offers users a wide range of features suitable for outbound marketing. This tool is a great fit for growing companies and startups, as you can customize more flexible solutions for your email marketing, segment your contact lists, and monitor your overall performance. 

Become an email marketing guru with ConvertKit

ConvertKit is a popular email marketing platform designed for authors to grow their business. You’ll get a simple and intuitive interface, and you’ll be able to automate all the processes that will help you find even more potential leads. 

TO SUM UP

It’s important to consider the specific needs and goals you have for yourself and your email marketing campaign. Find and choose the most convenient tool for you, which will be not just a tool, but a friend who will come to you in the most difficult moment.